A house of SaaS
and products.
Serious about the systems. Playful about the people. Software for travel, solo founders, shift workers and small organisations, made one product at a time.
- RoutelistComing soon
- EngramComing soon
- FIFO RosterComing soon
- PallarisLive
$ follow --product ▍
- 12
- Sites audited last quarter
- 06
- Founder tool stacks checked against the card statement
- 04
- Products in the house
- 01
- Live now: Pallaris
Notes 01 · 12.06.26
Notes 04 · 03.04.26
Products
Pallaris
What the house builds
Products across travel, work and security, built with the same craft: brand, apps, systems and automation.
Travel
Project management
Scheduling
Website security
Brand & strategy
Web & mobile apps
Systems & dashboards
AI automation
Security
Live
Pallaris
Website security for small organisations. Find what is exposed, fix it with your sign-off.
Decide before design
Every product starts with the problem, the buyer and the number it should move.
Evidence first
Strategy before pixels. The business moves on; the product, site and tools behind it should too.
For business
We build the architecture underneath: systems that keep a growing company coherent.
For people
Social technology: digital tools for connection and acting together, rather than scrolling alone.
Free tools, made in-house
Free to use. Want the result read properly? Book a call.
# paste a url$ check https://yourdomain.com speed scoredseo scoredaccessibility scored # fixes, in plain english▍
Audit
Site Health Check
Paste a URL. Speed, SEO and accessibility scores with fixes in plain English.
Notes
Notes on strategy, brand and technology.
Next note
In the works
Another note from the house.
Next note
In the works
Another note from the house.
Work with me
Three ways in. Pick one and it pre-fills the form below.
Follow along
Free
product updates
Hear when the products you pick ship.
- Updates only for what you choose
- No newsletter you did not ask for
- Ask and your email is deleted
Collaborate
Let's talk
per product
Work on something alongside a product in the house.
- Replies come from Sabrina directly
- Scoped per product
- Start with one conversation
Partner or buy
Custom
terms per product
Partner on a product, or buy or licence one.
- Straight to the inbox
- Partner and licence terms agreed per product
- Nothing sold that is not built
Pallaris, live now
Website security for small organisations. Find what is exposed, fix it with your sign-off, and keep the proof.
pallaris.vercel.appPartners & collaborators
Building something next to one of these products, or want to take one further? Send an email.
Questions
Which products are live?
Each card shows its real status. Right now only Pallaris is live. Nothing is marked Live until it is.
What happens to my email?
It goes into a private list only Sabrina can read. You hear about what you picked, nothing else. Ask and it is deleted.
Is this an agency?
No. Start Here makes its own products and works with partners and collaborators on them. There is no service menu.
Can I buy or licence a product?
Say so in the form. Terms are agreed per product, and nothing is sold that is not built.
Ready to
start here?
Every product starts with a conversation. Tell me who you are and what you are here for.